In 2004, we started Business Communications Solution, with little more than passion and a vision of a company that can take care of everyday communications needs for small-to-medium businesses. Started by a cable / telephone / network technician, we had zero experience in marketing or sales. A general rule of thumb was to take 10% of gross revenue and put it back into advertising to help advance the business’ brand and expand sales.
In the beginning, that wasn’t what Business Communications Solutions did. Instead, we took as much money as we had (or even didn’t have) and put it back into advertising:
But it was pretty touch-and-go for awhile; in fact, the growing pains got so bad that at one point we weren’t sure if we’d survive. But over time and after some trial and error, we did find one thing out:
Internet advertising, pay-per-click, search engine optimization and search engine marketing all gave us the best return on investment for our marketing dollars.
Websites, like Main Street storefronts in a different era, are the public face of your business. A good website that’s easy to navigate and user-friendly can do more for your brand and your company’s image than any number of flyers, yellow-pages ads or direct-mail campaigns can. But more to the point, a website needs to be seen to be useful; we’ve found from our own experience that search engine marketing, search engine optimization and pay-per-click advertising are some of the most useful and cost-effective tools around for zeroing in on your target users.
Since 2006, we’ve been able to ride out a rough economy and even see steady growth. We took the inevitable mistakes of the trial-and-error process and turned them into new knowledge. We might have been frustrated, but we turned those frustrations into learning experiences. Around every corner on the learning curve, we had another AH-HAH moment. And now, six years along, we have a clear vision: helping our clients across Texas move forward, with the best cutting-edge marketing and advertising tools available in the 21st century.
BCS’ team members all have lengthy backgrounds in content writing, web design, software and graphic design. We’re a smart, forward-thinking, flexible, fun-loving group of people, and we’d love to talk to you about your company’s needs. We work hard to serve you and see your needs through; let’s talk! The SEO Team »
You wouldn’t use a mechanic, a roofer, a remodeling company or a tax preparer who didn’t have a track record. That makes sense, anybody would prefer to deal with a known quantity. Have a look at some of the websites we’ve already done, and read testimonials from the people we’ve already been working with. We stand by our work and like to think that it speaks for itself. SEO Portfolio »
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